White-label delivery for South African businesses
doorbell is a white-label (unbranded, your-brand) delivery service for South African restaurants, grocery and retail stores, franchise groups and ghost kitchens. doorbell runs the last-mile delivery for your orders under your own brand: it supplies the managed drivers, driver fleet management, dispatch, live tracking and customer care, and can also supply the ordering channel (a branded iOS/Android app, web ordering or WhatsApp ordering). It is not a marketplace.
What is white-label delivery?
White-label delivery means a third party delivers your orders while your customer sees your brand: your app or website, your order confirmation, your tracking experience. In South Africa the term is also used for white-label courier software that courier companies rebrand. doorbell is the first kind: a white-label delivery service with managed drivers and customer care.
How doorbell’s white-label delivery works
Your customer orders on your channel
Your app, website, WhatsApp, call centre or POS.
The order reaches doorbell
Staff enter it in the doorbell direct ordering portal app (Google Play and App Store), or a lightweight webhook sends it.
doorbell dispatches a managed driver
doorbell handles dispatch and driver fleet management.
Your customer gets live tracking
Customers are kept updated until the order arrives.
doorbell customer care handles delivery issues
Delivery questions and problems are supported by doorbell.
What’s included
- Managed drivers and driver fleet management
- Dispatch
- Live tracking and customer notifications
- Customer care for delivery issues
- Optional branded ordering: iOS/Android apps, web ordering and WhatsApp ordering
Who it’s for
- Restaurants and QSR franchise groups (franchise direct ordering)
- Grocery and supermarket stores
- Retailers
- Ghost kitchens
doorbell’s clients include Foodeez and Score Groceries Discounter.
Pricing
Pricing depends on your stores and delivery volume. Contact us for pricing.
Start with a pilot
Test white-label delivery on 1–3 branches for 30 days. Orders are handed off via the doorbell direct ordering portal app or a lightweight webhook. When it works, add a branded ordering app and roll out to more stores.
Common questions
What is white-label delivery?
White-label delivery is when a third party delivers your orders under your brand. The customer orders from your app, website or WhatsApp and sees your brand, while the delivery company supplies the drivers, dispatch and support.
Is doorbell a white-label delivery company?
Yes. doorbell is a white-label delivery and direct ordering platform in South Africa. It runs last-mile delivery for restaurants, grocers, retailers and franchise groups under their own brand, with managed drivers, dispatch, live tracking and customer care.
Can doorbell deliver orders from my own website, app, WhatsApp or call centre?
Yes. Staff hand delivery orders to doorbell in the doorbell direct ordering portal app (Google Play and App Store) or send them via a lightweight webhook, so doorbell can deliver orders from the channels you already use.
Do I need an integration to start?
No. In the pilot, branches enter delivery orders in the doorbell direct ordering portal app or send them via a lightweight webhook.
Is doorbell a marketplace like Uber Eats or Mr D?
No. Customers order from your brand, not from a doorbell marketplace, and doorbell delivers the order under your brand.
Can a franchise group or store test doorbell first?
Yes. The pilot runs on 1–3 branches for 30 days. Orders are handed off via the doorbell direct ordering portal app or a lightweight webhook.
How much does doorbell white-label delivery cost?
Pricing depends on your stores and delivery volume. Contact us for pricing.
Run delivery under your own brand, starting with 1–3 branches.
Start a pilot